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Designing with Values | Clare Brass | TEDxImperialCollege
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Added Sep 1, 2016
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In this talk, Clare Brass from the Royal College of Art (RCA) shares her perspective on the role of design in society, and how innovative design can lead to sustainable products and solutions which have less of a negative impact on our environment.

Clare Brass is the head of SustainRCA, a centre for
sustainability at the Royal College of Art. Her research
focuses on how to merge sustainability and design to
generate solutions to social and environmental
challenges. At TEDxImperialCollege, she will share her
ideas with the audience in a talk entitled ”Biocentric
design: What happens when you design with nature as a
key stakeholder?”

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx